Pear is a St Louis SEO Company that creates a custom search engine optimization strategy according to your needs. Our 15 years of experience will get you the best results. Our SEO services can be customized to local and small companies, as well as regionally or internationally.
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Our SEO Services Focus on
4 Key Outcomes:
01We start with one or more of these SEO strategies:
SEO Strategies
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Head Terms"digital marketing" or "seo"
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Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"
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Topic Clusterssupporting content around a main theme
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Content Architecturehaving the correct navigation and linking structure
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Interactive Contenttools, calculators, or motion graphics that capture attention
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Image/Video SEOthe most underutilized areas of optimization
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Structured Dataadditional snippets of code that can trigger SERP features
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Geo / Local SEOdigital marketing san antonio or seo company san antonio
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Competitor / IndustryName your competitor in the search term, or go after the same keywords they do
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Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result
02Which leads to these types of outcomes, or SEO results:
High-Quality Traffic
To get high-quality traffic, it starts with choosing the correct keywords, and optimization of the pages on these topics and keywords.
Increase Page 1 Rankings
Google’s top page receives 30X more visits than page 2 and above. We employ a strategy to boost your position.
More Keywords Found in Results
One way to measure this is by the number of keywords your domain ranks within the first ten pages of results of a search. This number is then compared to competitors.
Increase SEO Value
If you compare it to paying for the same type of click by advertising we can determine the value of the “freeSEO click” to your website. Learn More.
Local SEO Experts
Pear Analytics has a long-standing experience in local SEO strategy and results. Whatever location you are in, our professionals have the expertise and the tools to make you successful. Google is becoming more hyper-local. There are many tools available to create a strategy that works best for you including our Local Search Grid tool.
What Exactly is Local Search Grid?
This software allows us to run keyword rankings for your business at various locations across St Louis, MO. Although you might rank highly for “bbq restaurant” in your current area, it’s probably not equally effective when you are 10 miles away. Google is getting more local, especially with mobile-based searches, and we are able to strategize for areas of town where you’re not ranking as well.
You Can See All of Your Reviews
on One Page.
SEO for your business is heavily based on the review quality and the reputation of your business. Google considers reviews to be an essential signal for local business. Our software for managing reputation can look up reviews for your company on Google, Facebook, Yelp and many more. You can check your average star rating and connect to Facebook for responses to reviews.
Search Domination
There are a variety of keywords you could use to distinguish yourself from the other. This is the place where paid ads and SEO come into play and you may need a St Louis SEO consultant. In any particular Google search, you may find a mix of 7 ads, 3 map listings, and 10 organic results. That means there are at most 20 possible links to potential customers to click on within the result. Why not make the most of your chance for getting that click to your website? We can design a comprehensive strategy for search domination and ways to maximize your opportunity for potential leads.
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicThis is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicThis is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicThis is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicThis is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicThis is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicSEO Success Metrics
The best-structured SEO campaigns must be data driven and measure their success using these metrics. All of the SEO success metrics can provide valuable insight into how the SEO campaign is doing and how improvements can be implemented. In the absence of SEO performance metrics it would be impossible to assess the effectiveness of your SEO strategy and know the need for changes to be made.
Rankings
One of the most obvious indicators of SEO success is the degree to which your website’s rank in the search engine result webpages (SERPs). If you’re trying to rank for certain keywords, you must track your rankings as time passes to determine if the SEO efforts are paying off.
Traffic
Another important metric is web traffic. This can be evaluated in terms of the overall growth in traffic, as well as specific ways to increase traffic (e.g. organic search, direct referral and so on.). You must see an increase in overall site traffic as a result by your SEO strategies. It’s also beneficial to divide traffic by method so you can identify which ones are performing the best.
Non-Branded Words
If people are navigating your website through keywords that don’t have brand names, it’s a good sign that you’re seeing progress in your SEO initiatives. These searches that aren’t brand names can also cause increased traffic and even conversions, which is why they’re worth keeping an eye on.
Total Keywords Found
Our tools will monitor over time , the total number of terms that your domain is ranking for within the top 100 positions. This is an excellent measure to not only see your own growth but also to find out what your competitors rank for.
But at Pear Analytics, our goal is to go beyond the typical SEO indicators that everyone else uses. Alongside these we have developed two other metrics that can help determine the success of a campaign:
Visibility Score
This is a new measurement we prefer to use to track progress since we can combine keywords into themes and determine how the entire group of keywords are performing against a myriad of competitors. Visibility index is calculated based on its click-through rates (CTR) that shows a website’s progress in Google’s top 100 for keywords from the current tracking campaign.
SEO Value
This measure helps you assess how effective your campaign’s efficiency is in a new way by using the value in dollars of each visitor. Then, we look at what it would cost to gain this visitor via paid ads and then using the current position in your rankings and the click-through-rate for that rank and can see your current and future SEO value over time as positions improve.
What is SEO Worth to My Business in St Louis, MO?
SEO Services
Keyword Research
We will determine which keywords appear on your website’s search results and the value of each term, then we’ll develop strategies to get you more keywords.
Analyzing Competitors
We’ll export every one of the keywords your rivals rank for and compare them to yours to see what your strengths and disadvantages are. We’ll look at their content, websites, social media and more.
SEO Strategy
After we have analyzed your site and compared it to other websites, we’ll create a unique strategy for you. The strategy will be based on one of the SEO techniques. The plan of execution is then developed in three month increments.
Site Architecture
Our software lets us examine your site and find out the SEO effects it has. This step describes how important site architecture is for SEO.
Schema & SERP Features
SERP features can be added information to search results, like Knowledge Graphs and “People Also Ask” questions. To help your brand trigger them, we’ll put the appropriate code to your website.
Link Building
Link building is one of the most tedious and difficult tasks. We utilize 13 different link building strategies to increase your domain authority, which, in turn, will boost your overall rankings.
Image SEO
It is the most under-utilized optimization technique for the majority of websites. Renaming images or using alt tags, as well as geotagging them can make a an enormous impact on your results. We can help re-optimize your entire image library.
Video SEO
Video content is a different SEO strategy that is often overlooked. Companies that use video content can be improved using multi-platform strategies, transcriptions, and various other methods.
Local SEO
An effective strategy is essential to rank well in local search, regardless of having one or more locations. We can assist you in getting in the spotlight, both literally and figuratively!
Google My Business
Another area that is often overlooked is the area of optimization for local business. There are a variety of ways to optimize your GMB listing to ensure that your business will appear often in the 3 pack.
Content Idea
Even if your team is writing the content, Pear can help ideate fresh content ideas, aid in create a content plan, and more to help bring the SEO keywords and subjects with your content.
Content Development
Do you not have the resources needed to create or write content? Pear can assist in writing the content, or even create unique content such as whitepapers, ebooks, or other interactive content.
Site Speed Increases
Google’s latest algorithm updates put greater importance on site and page load times, as well as other important web metrics. Our developers are adept at handling every technical aspect to speed up your website on both desktop and mobile.
Technical SEO
Many companies with an SEO department don’t bother looking at the technical details of your ranking issues. At Pear, we focus on technical SEO fixes that are often the cause of why you’re not ranking properly.
On-Page Optimization
We must optimize our website in seven crucial areas. We also have the tools to determine the score. RankMath is the most effective WordPress SEO optimization plugin, although there are numerous other plugins as well.
Restoring the Ranking
Do you have a website that is ranked well, only to find that you suddenly lost all your top Google rankings? This is a key differentiator for Pear and is the reason that many businesses have come with us to help them restore rankings following a redesign of their website and/or a domain change or other issues.
How Long Does it Take for SEO to Show Results?
We have collected over 10 years of SEO results from clients to give you an approximation of how long SEO can take before showing results in organic traffic and keyword rankings.
LETS TALKWhat clients say
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Typical 6-Month SEO Process
2024
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Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
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Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
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Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
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Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
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Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
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Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
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Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
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New Content Development Executing and developing new content based on the Content Gap Analysis report.
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New Link Development Executing and developing new links based on the Link Analysis report.
Read more about the SEO Process.
Recent & Helpful SEO Content
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