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Little Rock SEO Company With the Industry Experience You Need.

Pear is a Little Rock SEO Company that creates a custom SEO strategy that is custom to your needs. Our 15 years of expertise will provide you with the best results. Our SEO solutions are made for small and large businesses in addition to those that have regional or international operations.

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Our SEO Services Focus on
4 Key Outcomes:

01We start with one or more of these SEO strategies:
SEO Strategies
  • 1

    Head Terms"digital marketing" or "seo"

  • 2

    Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"

  • 3

    Topic Clusterssupporting content around a main theme

  • 4

    Content Architecturehaving the correct navigation and linking structure

  • 5

    Interactive Contenttools, calculators, or motion graphics that capture attention

  • 6

    Image/Video SEOthe most underutilized areas of optimization

  • 7

    Structured Dataadditional snippets of code that can trigger SERP features

  • 8

    Geo / Local SEOdigital marketing san antonio or seo company san antonio

  • 9

    Competitor / IndustryName your competitor in the search term, or go after the same keywords they do

  • 10

    Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result

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02Which leads to these types of outcomes, or SEO results:
high quality
High-Quality Traffic

Getting high-quality traffic starts with the proper keyword selection, and optimization of pages around those keywords and topics.

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Increase Page 1 Rankings

Google’s top page receives 30X more clicks that page 2 and beyond. Our goal is to increase your rankings.

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More Keywords Found in Results

The number of keywords your domain is listed for in the initial 10 pages of results is a measure of this outcome. This is then compared with your competitors.

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Increase SEO Value

If you look at it in comparison to the cost of the same click via advertising click, we will calculate the amount of value you get from a “free SEO click” on your site. Find Out More

Little Rock SEO Company

Local SEO Experts

Pear Analytics has a long-standing tradition of local SEO strategies and outcomes. Our experts have the expertise and the tools needed to make your success a reality regardless of whether you operate in one location, or many. Google is moving to hyper-local. We offer a range of tools to incorporate this into a strategy that will work for your business like our Local Search Grid tool.

What is Local Search Grid?

This program allows us to perform keyword ranking for your company at various points throughout Little Rock, AK. It is possible to rank highly for “bbq restaurant” at the location where your current business is, but maybe not rank at all 10 miles away. Google is getting more localized , specifically with mobile-based searches, and we can plan for the areas in which you’re not ranking well.

Reputation Management for Little Rock SEO

All Your Reviews in One Place.

SEO for your company is mostly based on the high quality of your reviews and reputation. Google believes that reviews are an important indicator for local businesses. Our reputation management software will find reviews for your business on Google, Facebook, Yelp and more. You can view your average star rating, and connect to Facebook to respond to reviews.

Search Domination

There are many keywords you could want to include to stand out from others. SEO and paid advertisements work in this particular area which is the reason why you may need to speak with a Little Rock SEO expert. In any Google results, you can find a mix of 7 ads as well as 3 map listings and 10 organic listings. That means there are at most 20 links for potential customers to click on within the result. Why not maximize your potential for getting that click to your website? We can develop a comprehensive strategy for search marketing and assist you in maximizing your chances to generate leads.

01 Normal 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Click Distribution Click through rate for section/ positionActual chance of getting a click 56% Google Organic(#1 Position) Google Organic(#5 Position)
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
02 Add
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad (#1 Spot) 20% 11%10%20%30%40%50%46%43% 14%30% Google Maps (Top Position) Click Distribution Click through rate for section/ position Actual chance of getting a click 56% Google Organic (#1 Position) Google Organic (#5 Position)
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
03 Map 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% 56% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
04 Organic1 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% 56% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
05 Organic2 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click 56%
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
06 Active 1
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Click Distribution Click through rate for section/ positionActual chance of getting a click Google Organic(#1 Position) Google Organic(#5 Position) 56%
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic

SEO Success Metrics

A well-planned SEO campaigns should be based on data and evaluate the success of these campaigns using these metrics. Every one of these SEO success indicators provide valuable information about the way the SEO campaign is doing and the areas where improvements could be implemented. In the absence of SEO performance metrics it is impossible to assess the effectiveness of your SEO campaign and identify the areas where improvements need to be made.

However, at Pear Analytics, we aim to go above and beyond the standard SEO metrics that are used by everyone. Alongside these we have created two other metrics that will help judge the effectiveness of a campaign:

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Visibility Score

This is a brand new measure we use to measure progress since we can combine keywords into themes and observe how the group of keywords performs against a variety of competition. The visibility index is calculated based on CTR, or click-through rate, which shows the progress of a website’s ranking within the top 100 Google rankings for keywords in the current tracking campaign.

SEO Services in Little Rock
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SEO Value

This metric helps you comprehend the return on investment of your campaign effectiveness in an entirely different manner by using the value in dollars of each visitor. We consider what it will cost you to get the visitor through paid advertisements and then, using your current rank and click-through rates for that position We can determine the current and potential SEO value as your ranking improves.

SEO Company in Little Rock

What is SEO Worth to My Business in Little Rock, AK?

SEO Services

Keyword Research

We can determine all the keywords your site is currently ranking for, and the significance of these words and devise the best way to get more keywords to rank on page 1.

Analysis of Competitors

We’ll provide you with all the keywords your competitors rank for and we’ll examine them in comparison to your own. This will help us discover your strengths and weaknesses. We’ll review their websites, Social media, content and more.

SEO Strategy

After we’ve reviewed your website’s, keywords, and competitors we’ll create a customized strategy which incorporates one or more of the search engine optimization strategies. Then, we’ll develop an implementation strategy that can be implemented in three-month increments.

Site Architecture

One of the first steps we take is crawling your website with our program to find out if your site’s architecture aids or hurts your SEO. This website discusses the importance of site architecture to SEO.

Schema & SERP Features

SERP features include additional information in the search results such as “People Also Ask” questions, Knowledge Graphs and many others, such as the ones in this SERP feature list. To assist your brand in triggering them, we’ll put the appropriate code on your website.

Link Building

Link building is among the most challenging and tiring tasks. We leverage over 13 different link-building strategies to improve the authority of your domain, which in turn can improve your rankings overall.

Image SEO

This is the most neglected optimization technique for websites. It can make a massive impact on the performance of your site by changing the names of images, geotagging images, and by using alt tags. We can help re-optimize your entire image library.

Video SEO

Businesses that use video content are yet to be utilized as an SEO method. They can be optimized using multi-platform strategies and transcriptions and other SEO techniques.

Local SEO

Local search and getting a good ranking on mobile devices requires a complete strategy whether you have only one or several sites. We can assist you in getting placed on the map, literally and figuratively!

Google My Business

Another aspect that is frequently overlooked in local marketing is the one below. There are numerous things you can accomplish to enhance your GMB listing. This will help your business get listed in the top 3 spots more often.

Content Idea

Pear will assist you in creating content ideas and an overall plan for your content even if your team composes your content. This can help you align your SEO keywords as well as related topics to your content.

Content Development

Are you unable to create or write content? Pear can design and write content for you, such as whitepapers, ebooks or interactive content.

Improvements to Site Speed

The most recent Google algorithm updates put a higher emphasis on the site page load times and other essential web statistics. Our developers are able to do the technical work to get your site speeds super fast on desktops as well as mobile devices!

Technical SEO

The majority of agencies that have an SEO department will glaze over the technical aspects of ranking issues. That is not the case with Pear. We are experts in technical SEO fixes that will resolve the issue that is affecting your rank.

Optimization of On-Page

We will need to optimize seven areas of the website. We have the tools needed to accomplish this. Our favorite WordPress SEO optimization plugin is RankMath, and we have other ones we love too.

Rotating Restoration

It lost the top Google rankings for your website even though it was well-ranked. It’s a huge difference and is why many companies are seeking our assistance to restore rankings after a site redesign, changes in domains, or any other issues.

WATCH: A live SEO audit comparing two websites from a random Google search!

(You won’t believe what we found in just 12 minutes!)

Typical 6-Month SEO Process

2024
  • Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
  • Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
  • Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
  • Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
  • Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
  • Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
  • Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
  • New Content Development Executing and developing new content based on the Content Gap Analysis report.
  • New Link Development Executing and developing new links based on the Link Analysis report.
30 Days
60 Days
90 Days
120 Days
180 Days

Read more about the SEO Process.

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