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Irving SEO Company With the Industry Experience You Need.

Pear is a Irving SEO Company that develops a custom SEO strategy that is that is based on your goals. Our 15+ year experience will yield the most effective results. Our SEO services are specifically tailored to local and small firms, as well as regionally and internationally.

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Our SEO Services Focus on
4 Key Outcomes:

01We start with one or more of these SEO strategies:
SEO Strategies
  • 1

    Head Terms"digital marketing" or "seo"

  • 2

    Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"

  • 3

    Topic Clusterssupporting content around a main theme

  • 4

    Content Architecturehaving the correct navigation and linking structure

  • 5

    Interactive Contenttools, calculators, or motion graphics that capture attention

  • 6

    Image/Video SEOthe most underutilized areas of optimization

  • 7

    Structured Dataadditional snippets of code that can trigger SERP features

  • 8

    Geo / Local SEOdigital marketing san antonio or seo company san antonio

  • 9

    Competitor / IndustryName your competitor in the search term, or go after the same keywords they do

  • 10

    Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result

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02Which leads to these types of outcomes, or SEO results:
high quality
High-Quality Traffic

The most important factor in attracting high-quality traffic is to select keywords and optimize pages that revolve around these keywords and related subjects.

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Increase Page 1 Rankings

The first page’s top spot on Google receives 30X more clicks than anything else on page 2 or beyond. We strategically work to boost your rankings to get you to that top spot.

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More Keywords Found in Results

A measurable result is the number of keywords your website is listed for in the first 10 pages of results. This information is then compared with your competitors.

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Increase SEO Value

We can assess the costs of getting a free SEO click on your website with the cost of paying for it. Learn More

Irving SEO Company

Local SEO Experts

Pear Analytics has a long-standing tradition of local SEO strategy and results. Our experts have the knowledge and the tools to assist you in achieving your goals, whether you have one location or several. Google is moving towards hyper-local. There are many tools that can be used to make this a strategy that is most effective for you, like our Local Search Grid tool.

What Exactly is Local Search Grid?

This program lets us run keyword rankings for your business at various points throughout Irving, TX. It is possible to rank highly in the search for “bbq restaurant” in the area where your current address is, but not quite as well if you are 10 miles away. Google is getting more localized thanks to mobile searches which allows us to plan for areas in which you are not ranking well.

Reputation Management for Irving SEO

Review All Your Reviews In One Place.

Your reputation and reviews are a big component of SEO for your business. Reviews are a crucial factor in Google’s algorithm for local companies. Our reputation management software will discover reviews for your business on Google, Yelp and Facebook. You can also view your average star rating and connect to Facebook to reply to reviews.

Search Domination

You could be the leader in your industry with a few key words. Paid ads and SEO are inextricably linked this is the reason you may need to hire a Irving SEO specialist. Google could show you seven ads and three maps. There may also be 10 organic listings. It’s at least 20 links that your prospective buyer to click through in the end. Why not maximize your potential to bring them to your website? We can help you create strategies to dominate the search engines and increase the number of leads you can get.

01 Normal 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Click Distribution Click through rate for section/ positionActual chance of getting a click 56% Google Organic(#1 Position) Google Organic(#5 Position)
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
02 Add
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad (#1 Spot) 20% 11%10%20%30%40%50%46%43% 14%30% Google Maps (Top Position) Click Distribution Click through rate for section/ position Actual chance of getting a click 56% Google Organic (#1 Position) Google Organic (#5 Position)
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
03 Map 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% 56% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
04 Organic1 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% 56% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
05 Organic2 2
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Google Organic(#1 Position) Google Organic(#5 Position) Click Distribution Click through rate for section/ positionActual chance of getting a click 56%
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic
06 Active 1
Chances of Getting a Click 13.8 % 24.0 % 6.1 % 2.8 % Google Ad(#1 Spot) 20% 11% 10% 20% 30% 40% 50% 46% 43% 14% 30% Google Maps(Top Position) Click Distribution Click through rate for section/ positionActual chance of getting a click Google Organic(#1 Position) Google Organic(#5 Position) 56%
47%

This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.

Download this graphic

SEO Success Metrics

An organized SEO campaign must be data-driven and assess its success using these metrics. The various SEO success metrics provide valuable information about how well your SEO campaign is performing and what improvements could be implemented. Without SEO success metrics, it is impossible to evaluate your SEO campaign’s success and determine the need for changes to be made.

But at Pear Analytics, we are determined to go further than the usual SEO indicators that everyone else uses. Beyond these We have also developed two other important metrics that will help judge the success of campaigns:

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Visibility Score

This is a brand new measure we use for progress since it lets us put keywords in themes and assess how the set of keywords is performing against a range of competitors. A Visibility index is determined by its click-through rates (CTR) that measures the growth of a site’s rank among the top Google ranking for keywords that are part of the current tracking campaign.

SEO Services in Irving
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SEO Value

This metric can help you determine the effectiveness of your campaign success in a completely different manner by using the value of each individual visitor. It is a look at the amount it would cost to acquire that person through paid ads and then, based on the current position in your rankings and the click-through rate for that rank and can see your potential SEO value as your rankings improve.

SEO Company in Irving

What is SEO Worth to My Business in Irving, TX?

SEO Services

Keyword Research

We can identify which words rank for your domain and the importance of each one, and then we’ll develop an approach that will help you get more keywords.

Analyze Competitors

We’ll export all the keywords that your competitors rank for and then compare them to yours to see what your strengths and disadvantages are. We’ll examine their content, websites as well as social media.

SEO Strategy

Once we’ve analyzed your website the keywords and competition, we can design a customized strategy that uses one or more of the search engine optimization strategies. Then, we’ll create the execution plan over three-month increments.

Site Architecture

Our software lets us examine your site and find out the impact it has on SEO. This site explains why site architecture is important for SEO.

Schema & SERP Features

SERP Features are the additional information in search results that include items like Knowledge Graphs and “People Also Ask” questions. We’ll include the right code to your site to trigger these features for your company’s brand.

Link Building

Link building is one of the most tedious and demanding tasks. To boost domain authority and improve your overall ranking We employ 13 different strategies for building links.

Image SEO

It is the most neglected optimization strategy for most websites. Renaming images or using alt tags, as well as geotagging images can make a huge impact on your results. We can help re-optimize your entire image library.

Video SEO

Video content is a different SEO strategy that is often overlooked. Companies with video content can be optimized using multi-platform strategies, transcriptions and other techniques.

Local SEO

Ranking well on mobile devices as well as local search requires a comprehensive strategy, regardless of the number of places you’ve got. We can help you get in the right place on the map.

Google My Business

Another area that is often ignored in the local optimization of businesses is that below. There are many options to optimize your GMB listing and assist in getting your business listed in the three-pack more often.

Content Ideation

Pear will assist you in coming up with ideas for content and developing the creation of a plan for content even if your staff writes the content. This will help align your SEO keywords and related subjects to your content.

Content Development

Do you have trouble creating or writing content? Pear is able to assist in designing and creating content which includes whitepapers, ebooks and interactive content.

Site Speed Improvements

Google’s latest algorithm updates place a greater emphasis on page and site load times, as well as other important web metrics. Our developers are adept at handling every technical aspect to speed up your website both mobile and desktop.

Technical SEO

Many agencies with an SEO department can’t help but gloss over the technical aspects of ranking issues. This is not the case with Pear. We focus on technical SEO fixes which are typically the culprit in why you’re not ranking properly.

On-Page Optimization

We’ll need to optimize seven areas of the website. We have all the tools necessary to achieve this. RankMath is the top WordPress SEO optimization plugin, although there are numerous other plugins.

The Restoration of Ranking

You lost all of the most popular Google results for your site after it had a good ranking. This is a key differentiator for Pear and is why a lot of companies have come to us to help restore rankings after a site redesign, change of domain, or other problems.

WATCH: A live SEO audit comparing two websites from a random Google search!

(You won’t believe what we found in just 12 minutes!)

Typical 6-Month SEO Process

2024
  • Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
  • Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
  • Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
  • Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
  • Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
  • Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
  • Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
  • New Content Development Executing and developing new content based on the Content Gap Analysis report.
  • New Link Development Executing and developing new links based on the Link Analysis report.
30 Days
60 Days
90 Days
120 Days
180 Days

Read more about the SEO Process.

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