Pear is a Irvine SEO Company that will develop an SEO strategy which is customized to your goals. Additionally, we leverage our 15 years of combined experience to provide you with the most effective results. Our SEO-focused services are designed for local and small-scale businesses, as well as local, national and international firms.
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These National Companies Trust Us With Their SEO Needs:
Our SEO Services Focus on
4 Key Outcomes:
01We start with one or more of these SEO strategies:
SEO Strategies
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Head Terms"digital marketing" or "seo"
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Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"
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Topic Clusterssupporting content around a main theme
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Content Architecturehaving the correct navigation and linking structure
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Interactive Contenttools, calculators, or motion graphics that capture attention
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Image/Video SEOthe most underutilized areas of optimization
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Structured Dataadditional snippets of code that can trigger SERP features
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Geo / Local SEOdigital marketing san antonio or seo company san antonio
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Competitor / IndustryName your competitor in the search term, or go after the same keywords they do
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Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result
02Which leads to these types of outcomes, or SEO results:
High-Quality Traffic
The main factor to attract high-quality visitors is choosing the right keywords and optimization pages that revolve around the keywords and related topics.
Increase Page 1 Rankings
The top page on Google gets 30X more clicks than any other page. We aim to boost your rankings to get you to that first page.
More Keywords Found in Results
One measure is the number keywords your domain ranks on the first 10 pages of results for search. This is then compared to rivals.
Increase SEO Value
If we compare the cost of the same type of click-through advertisement and we can estimate the value of getting a “free SEO click” to your website. Learn More
Local SEO Experts
Pear Analytics has a long experience in local SEO strategy implementation and success. Our experts have the experience and the instruments to help you succeed regardless of whether you are in only one location or many. Google is going hyper-local. There are a myriad of tools available to implement a plan that is most effective for you, such as our Local Search Grid tool.
What Exactly is the Local Search Grid?
This software allows us to run keyword rankings for your business at various locations throughout Irvine, CA. Although you might rank highly for “bbq restaurant” within your current location it may not be as good 10 miles away. Google is becoming more local, especially with mobile search results, which means we are able to strategize for areas of town where you’re not ranking as well.
All Your Reviews in One Place.
SEO is focused on your reputation and your reviews. Reviews are an important indicator in Google’s algorithm to determine local companies. Our reputation management software will locate reviews for your business on Google, Facebook, Yelp and more. You can view your average star rating , and connect to Facebook for responses to reviews.
Search Domination
It is possible to be the leader in your industry by using a few keywords. SEO and paid ads work together in this field, which is why you might need to consult a Irvine SEO expert. Google will display 7 advertisements, 3 map listings and 10 organic listings in the specific search. That’s a minimum of 20 links that your prospective buyer to click through in the end. Why not maximize your potential for getting that click to your website? We can design a comprehensive strategy for search marketing and help you maximize your opportunities for leads.
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicSEO Success Metrics
Structured SEO campaigns should be data-driven and assess success through these metrics. Each of these SEO success metrics provides valuable insights into how you SEO campaign is doing and where improvements can be made. If you do not have SEO measurement of success, it’s impossible to determine the efficiency of your SEO campaign , and to determine which changes must be made.
Rankings
One of the best indicators of SEO success is the degree to which your website is ranking in the search engine result pages (SERPs). If your aim is to rank for certain keywords, then you should observe your progress as time passes to determine whether those SEO efforts are yielding results.
Traffic
Another key metric is website traffic. This can be measured in terms of the overall growth in traffic in addition to specific routes for traffic (e.g. SEO, direct, referral and so on.). Naturally, you’ll want to be able to see an increase in website traffic because of your SEO strategies. It’s also beneficial to break down traffic by channel to determine which channels are performing most effectively.
Non-Branded Words
If people are navigating your website through keywords that aren’t brand names It’s a sign that you’re advancing search engine optimization. The non-brand search can also lead to increased numbers of visitors and more conversions, so they’re worth monitoring.
Total Keywords Found
Our tools are able to monitor regularly the total amount of keywords your website is ranking for in the top 100 positions. This is a great metric that will allow you to see not only your own growth but also to determine what your competitors are ranking for.
But at Pear Analytics, we want to go beyond the normal SEO metrics that we all use. In addition we have created two other important metrics that help measure the effectiveness of a particular campaign:
Visibility Score
It’s a brand-new metric we love to use to track progress since we can categorize keywords by theme, and see how the collective group of keywords is performing against a myriad of competition. The Visibility index is determined by what is known as the click-through ratio (CTR) which shows the growth of a site’s rank on the list of Google’s top 100 keywords used in the current campaign.
SEO Value
This metric can help you determine the impact of your campaign’s performance in a different way by using the value in dollars of each visit. We look at what it would cost to attract that person through paid ads and then, using your current rank and click-through-rate for that rank and can see your SEO’s current and potential value over time as rankings increase.
What is SEO Worth to My Business in Irvine, CA?
SEO Services
Keyword Research
We can identify which words have the highest rank for your website and also the worth of each one, and after which we’ll design strategies that help you rank for more keywords.
Analysis of Competitors
We’ll send you all the terms your rivals rank on, and we’ll analyze them and compare them with your own. This will allow us to determine your strengths and limitations. We’ll analyze their websites, their content as well as social media.
SEO Strategy
Once we’ve analyzed your website, keywords, and competitors we’ll create a custom strategy for you that uses one or more of the search engine optimization strategies. The execution plan will be created in three-month increments.
Site Architecture
We will search your website with our software in our initial review. This will allow us to see how site architecture affects or helps your SEO. This site explains the reason why site architecture is so important for SEO.
Schema & SERP Features
SERP Features are extra details that search results contain items like Knowledge Graphs and “People Also Ask” questions. We will embed the code on your website so that you can activate these features for your company.
Link Building
Link building is among the most challenging, and tedious tasks. To increase domain authority and boost your overall rank We employ 13 different strategies for building links.
Image SEO
This is most likely the most neglected optimization strategy for most websites. Renaming images by using alt tags as well as geotagging images can make a significant difference in your results. We can help re-optimize your entire image library.
Video SEO
Another less utilized SEO strategy is that companies with videos are a treasure of optimization options using multi-platform strategies, transcriptions and more.
Local SEO
Local search and ranking well on mobile devices requires a complete strategy regardless of having one or more sites. We can assist you in getting visible, literally and figuratively!
Google My Business
Another area that is often overlooked is the area that is a good place to optimize local businesses. There are a variety of ways to optimize your GMB listing to ensure that your business appears often in the 3 pack.
Content Ideas
Pear can help you with coming up with ideas for content and developing an overall plan for your content even if your staff creates the content. This will allow you to align your SEO keywords and other related topics to your content.
Content Development
It’s not your time or the resources to write content. Pear can help with designing and creating content which includes whitepapers, ebooks, and interactive content.
Site Speed Increases
Google has changed its algorithm in order to put more weight on web page and site load times as well as other vital web features. Our developers are able to do the technical work to get your site speeds blazing fast on desktop and mobile devices!
Technical SEO
A lot of agencies with an SEO department don’t bother to investigate the technical aspects of their ranking issues. But that is not the case with Pear. We focus on technical SEO fixes which are typically the root cause for why you’re not ranking properly.
On-Page Optimization
There are 7 key areas of the page that we’ll have to optimize for and we’ve got all the tools needed to determine the score of the page. RankMath is our top WordPress SEO optimization tool however, we also like several other plugins.
Restoring the Ranking
Your website was ranking fairly well, but suddenly you lost the top Google rankings. This is an important distinction for Pear and is the reason that many businesses have turned with us to help them restore rankings after a redesign and/or a domain change or other issues.
How Long Does it Take for SEO to Show Results?
We have collected over 10 years of SEO results from clients to give you an approximation of how long SEO can take before showing results in organic traffic and keyword rankings.
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Typical 6-Month SEO Process
2024
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Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
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Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
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Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
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Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
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Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
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Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
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Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
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New Content Development Executing and developing new content based on the Content Gap Analysis report.
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New Link Development Executing and developing new links based on the Link Analysis report.
30 Days
60 Days
90 Days
120 Days
180 Days
Read more about the SEO Process.
Recent & Helpful SEO Content
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