Pear is a Fort Worth SEO Company that develops a customized SEO strategy based on your objectives. Our 15+ year expertise will provide you with the best results. Our SEO services are developed for large and small businesses as well as those with international or regional operations.
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These National Companies Trust Us With Their SEO Needs:
Our SEO Services Focus on
4 Key Outcomes:
01We start with one or more of these SEO strategies:
SEO Strategies
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Head Terms"digital marketing" or "seo"
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Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"
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Topic Clusterssupporting content around a main theme
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Content Architecturehaving the correct navigation and linking structure
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Interactive Contenttools, calculators, or motion graphics that capture attention
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Image/Video SEOthe most underutilized areas of optimization
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Structured Dataadditional snippets of code that can trigger SERP features
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Geo / Local SEOdigital marketing san antonio or seo company san antonio
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Competitor / IndustryName your competitor in the search term, or go after the same keywords they do
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Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result
02Which leads to these types of outcomes, or SEO results:
High-Quality Traffic
The secret to attracting top-quality traffic is to select keywords and optimize pages that revolve around the keywords and related topics.
Increase Page 1 Rankings
The first page on Google receives 30X more clicks than any other page. We work strategically to improve your position and get you to that first page.
More Keywords Found in Results
One measurable outcome is the amount of keywords your website appears for on the first page of results. This data is then taken and compared to your competitors.
Increase SEO Value
We can assess the costs of obtaining a free SEO link to your site in comparison to the cost you pay for it. Find Out More
Local SEO Experts
Pear Analytics has a long-standing track record of local SEO strategies and outcomes. Our experts have the experience and the tools needed to make your success a reality regardless of whether you operate in one location or several. Google is now becoming hyper-local. There are a myriad of tools you can use to develop a strategy which is the most beneficial for you, like our Local Search Grid tool.
What Exactly is Local Search Grid?
The software allows us to run keyword rankings for you business at different points throughout Fort Worth, TX. Although you might rank highly for “bbq restaurant” within your current location however, it may not be the same when you are 10 miles away. Google is becoming more localized through mobile search to allow us to strategize to target areas where your ranking is not as high.
Keep track of all your reviews in One Central Location.
Your reputation and reviews are a big aspect of SEO for your business. Reviews are a key factor in Google’s algorithm for local businesses. Our reputation management software can discover reviews about your company on Google as well as Facebook, Yelp and a myriad of other websites. You can see your average star rating , and connect to Facebook in order to answer reviews.
Search Domination
There are several phrases for your company that you may want to use to dominate the competitors. SEO and paid ads are a part of this field, which is why you might need to consult a Fort Worth SEO expert. In any particular Google search, you might get a mixture of 7 ads, 3 map listings and 10 organic listings. There are at least 20 websites that your prospective customers can click from this list. What better way to maximize the chances to get that click on your website? We can develop a full strategy for search domination and help you maximize the chances of getting leads.
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicSEO Success Metrics
An organized SEO campaign must be based on data and evaluate results using these measures. Every one of these SEO success metrics gives valuable insight into how your SEO campaign is doing and the areas where improvements could be implemented. Without SEO succeeding metrics it would be impossible to determine the efficiency of your SEO campaign , and to determine the need for changes to be made.
Rankings
One of the most obvious indicators of SEO performance is how your website ranks in the search engine result webpages (SERPs). If your goal is to rank for certain search terms, you should keep track of your ranking in time to check whether you are able to prove that your SEO efforts are yielding results.
Traffic
Another key metric is website traffic. This can be evaluated in terms of the overall growth in traffic along with a specific channel for traffic (e.g. organic search, direct referral etc.). Obviously, you want to see an increase in overall website traffic to your SEO initiatives. It’s also beneficial for you to break down traffic into channels to see which ones are performing the best.
Non-Branded Words
If people find your site’s pages using keywords that do not have a brand name, It’s a good indication that you’re progressing with your SEO initiatives. Non-brand searches can also cause increased website traffic and conversions, therefore they’re worth keeping an eye on.
Total Keywords Found
Our tools monitor over time, the total number of terms that your domain is ranking for within the top 100 positions. This is an excellent measure that will allow you to see not only your own growth but also to know what your competitors have been ranking for.
At Pear Analytics, our goal is to be different from the standard SEO metrics that everybody uses. Additionally we have devised two other key metrics that will help judge the success of an SEO campaign:
Visibility Score
This is a novel way to measure progress as it allows us to create a grouping of keywords and assess how the set of keywords is performing against a variety of competitors. The visibility index is determined by its click-through rates (CTR) which shows the progress of a website’s ranking in the top 100 of Google’s keywords that are part of the current tracking campaign.
SEO Value
This measurement helps you to understand the return on investment of your campaign performance in a different way by using the value of every visitor. We analyze what it would cost you to bring the visitor through paid advertisements and then, using your current rank and your click-through percentage for that spot, we’re able to see your current and future SEO value as your rankings increase.
What is SEO Worth to My Business in Fort Worth, TX?
SEO Services
Keyword Research
We will determine which keywords rank for your domain and the significance of each one, and then we will create strategies to get you more keywords.
Analysis of Competitors
We’ll extract all keywords you’re competing with, and then compare them with yours to see where your strengths and weaknesses lie. We’ll analyze their websites, their content as well as social media.
SEO Strategy
After we’ve reviewed your site’s keywords and competitors, we’ll come up with an individual strategy for you depending on one or more of the SEO techniques mentioned above. From there, we’ll develop the execution plan in 3-month increments.
Site Architecture
The first step in our analysis is to crawl your site using our program to find out if your website’s structure helps or hinders your SEO. This website describes the importance of architecture on a website to SEO.
Schema & SERP Features
SERP features can be added information to search results, including Knowledge Graphs and “People Also Ask” questions. We will embed the code on your site to activate these features for your brand.
Link Building
Link building can be among the most laborious and challenging tasks. There thirteen link building strategies which we can employ to increase the authority of your domain. This can in turn boost your overall ranking.
Image SEO
This is perhaps the most under-utilized optimization technique for most websites. Renaming images, using alt tags and geotagging images can make a significant difference to the results. We can help re-optimize your entire image library.
Video SEO
Another overlooked SEO strategy, businesses with video content have a rich trove for optimization with the use of multi-platform strategies, transcriptions, and more.
Local SEO
Achieving a high rank on mobile devices and local searches requires a well-thought out strategy no matter how many locations you have. We can help you get visible, literally and figuratively!
Google My Business
This is a different area of optimization for local companies. There are a myriad of things you can do to improve your GMB listing to help you get your company listed in the 3-pack more often.
Content Concept
Pear can assist you in coming up with ideas for content and developing the creation of a plan for content even if your staff is the one who writes it. This will assist in aligning your SEO keywords as well as related topics to your content.
Content Development
Don’t have time or the resources to write content? Pear can write and design material for you, such as whitepapers, ebooks, or interactive content.
Site Speed Improvements
Google has changed its algorithm to put more focus on webpages and site load times as well as other vital web-related features. Our developers are able to do all the technical work required to make your site load lightning fast on both desktop and mobile devices.
Technical SEO
An SEO department in most agencies will gloss over the technical issues of your ranking problems. This is not the case with Pear. We focus on technical SEO fixes which are typically the cause of why you aren’t ranking well.
On-Page Optimization
We’ll need to optimize seven elements on our page. We have all the tools necessary to achieve this. RankMath is our most-loved WordPress SEO optimization tool, however, we also love other plugins.
Ranking Restoration
You have lost all the top Google rankings for your site after it had a good ranking. This is a significant differentiator and is why many companies contact us for assistance to restore rankings after changes to the website’s design, changes to the domain, or other problems.
How Long Does it Take for SEO to Show Results?
We have collected over 10 years of SEO results from clients to give you an approximation of how long SEO can take before showing results in organic traffic and keyword rankings.
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Typical 6-Month SEO Process
2024
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Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
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Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
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Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
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Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
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Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
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Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
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Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
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New Content Development Executing and developing new content based on the Content Gap Analysis report.
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New Link Development Executing and developing new links based on the Link Analysis report.
30 Days
60 Days
90 Days
120 Days
180 Days
Read more about the SEO Process.
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