Pear is a Colorado Springs SEO Company that creates an SEO strategy that is tailored to your goals. We will also draw on our 15+ years of combined experience to give you the best results. Our SEO services are developed for small and large businesses as well as those with an international or regional presence.
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These National Companies Trust Us With Their SEO Needs:
Our SEO Services Focus on
4 Key Outcomes:
01We start with one or more of these SEO strategies:
SEO Strategies
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Head Terms"digital marketing" or "seo"
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Long-Tail Keywords"digital marketing for beginners" or "seo strategies that work"
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Topic Clusterssupporting content around a main theme
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Content Architecturehaving the correct navigation and linking structure
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Interactive Contenttools, calculators, or motion graphics that capture attention
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Image/Video SEOthe most underutilized areas of optimization
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Structured Dataadditional snippets of code that can trigger SERP features
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Geo / Local SEOdigital marketing san antonio or seo company san antonio
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Competitor / IndustryName your competitor in the search term, or go after the same keywords they do
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Multiple Domainan optimization goal of having multiple domains you own that appear in the same search result
02Which leads to these types of outcomes, or SEO results:
High-Quality Traffic
The most important factor in attracting high-quality traffic is to select keywords and optimizing pages that are centered around the keywords and related subjects.
Increase Page 1 Rankings
Google’s number one page gets 30X more page clicks than page two and even higher. We employ a strategy to boost your rankings to help you get to that first page.
More Keywords Found in Results
One indicator is the number of keywords your domain ranks in the first ten pages of search results. This information is then evaluated to your competition.
Increase SEO Value
We can compare the cost of obtaining a free SEO click on your website with the cost of paying for it. Read More
Local SEO Experts
Pear Analytics has a long track record of local SEO strategies and their implementation, as well as their success. No matter how many sites you’re in, our experts have the experience and tools to help you succeed. Google is moving towards hyper-local. There are many tools you can use to implement a plan that will work best for your needs, such as our Local Search Grid tool.
What is Local Search Grid and How Can It Benefit You?
This software allows us to perform keyword ranking for your business at different points in Colorado Springs, CO. It is possible to rank well for “bbq restaurants” near your current location, but not at any distance of more than 10 miles. Google is getting more localized particularly with mobile search results, which means we can plan for areas of town where you’re not ranking as well.
Check All of Your Reviews in One Central Location.
Your reputation and your reviews are a big part of SEO for your business. Google considers reviews to be a key signal for local companies. Our software for managing reputation can locate reviews about your business from Google as well as Facebook, Yelp and a variety of other websites. Your average star rating is shown. It also allows you to react in real time to comments on Facebook and Google.
Search Domination
You may want to be the leader in your industry by using a few keywords. SEO and paid ads play a role in this particular area, which is why you should consult a Colorado Springs SEO expert. For any Google search, you may get a mixture of 7 ads as well as 3 map listings and 10 organic results. That means there are at most 20 websites for potential buyers to click in the result. Why not make the most of your chance for getting that click to your site? We can help you develop strategies to dominate the search engines and to maximize the leads you could get.
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphic
47%
This is the weighted average chance of getting a click with ALL 4 of those listings on the results page. This means that by dominating more sections of the SERP (search engine result page), you can nearly DOUBLE your opportunity to find new customers.
Download this graphicSEO Success Metrics
Well-structured SEO campaigns should be based on data and be able to measure success through these metrics. All of the SEO success metrics will provide valuable information on the way the SEO campaign is doing and where improvements can be made. For those who do not know SEO measurement of success, it’s difficult to measure the effectiveness of your SEO campaign and pinpoint the areas where improvements need to be made.
Rankings
One of the best indicators of SEO success is how well your website ranks in search engine results pages (SERPs). If your goal is to be found in search results for specific search terms, you should be able to track your rankings over time to see if you can prove that your SEO efforts are paying off.
Traffic
Another crucial metric is site traffic. This can be measured in terms of the overall growth in traffic as well as the specific ways to increase traffic (e.g. SEO, direct referral, etc.). You would like to witness an increase in overall web traffic as a result of your SEO initiatives. However, it’s also useful to break down traffic according to channel , so that you can determine which ones are performing the most efficiently.
Non-Branded Words
If users are finding your website through keywords that aren’t brand names is a positive sign that you’re progressing with your SEO efforts. The non-brand search can also increase the numbers of visitors and more conversions, so they’re certainly worth monitoring.
Total Keywords Found
Our tools can monitor over time the number of keywords your site is ranking for within the top 100 places. This is an excellent measure to monitor not only your growth, but for a look at what other competitors are ranking for.
At Pear Analytics, we are determined to go beyond the normal SEO measures that everyone is using. To complement these metrics, we have developed two other important indicators that could help to determine the effectiveness of a campaign:
Visibility Score
It’s a brand-new way to measure progress since it lets us put keywords in themes, and see how the collective group of keywords are performing against a myriad of competitors. It is a Visibility index determined by what is known as the click-through ratio (CTR) which shows the progress of a website’s ranking among the top Google ranking for keywords in the current tracking campaign.
SEO Value
This metric helps you understand the ROI of your campaign results uniquely by using the value in dollars for each person. It is a look at the amount it would cost to attract those visitors from paid ads and then, based on the current position in your rankings and the average click-through rate to get that position you can evaluate your Current and Potential SEO value over time as the rankings rise.
What is SEO Worth to My Business in Colorado Springs, CO?
SEO Services
Keyword Research
We will assess the current rankings of your website for keywords along with their value. We will then create a strategy to increase the number of keywords that appear on your site.
Analysis of Competitors
We’ll export all the keywords that your competitors rank for, and then compare them to yours to find out what your strengths and weaknesses lie. We’ll analyze their content, their websites and social media.
SEO Strategy
Once we’ve examined your website and compared it to other websites, we’ll create a unique strategy for your site. The strategy will be built on one of the SEO strategies. We’ll then develop the execution plan over three-month increments.
Site Architecture
We will visit your site by using our software as part of our initial evaluation. This will enable us to assess how site architecture impacts or improves your SEO. This site explains the importance of site structure for SEO.
Schema & SERP Features
SERP features can be added information to search results, like Knowledge Graphs and “People Also Ask” questions. We’ll add the correct code to your website to trigger these features for your company’s brand.
Link Building
Link building is one of the most challenging, and tiring tasks. There are 13 link building strategies that can be used to increase the authority of your domain. This will in turn boost your overall ranking.
Image SEO
This is probably the most overlooked optimization strategy on most websites. Renaming images by using alt tags or geotagging them can make a a significant difference in your results. We can help re-optimize your entire image library.
Video SEO
Another overlooked SEO technique, companies that have video content can be a treasured source of optimization using transcribing, multi-platform strategies and more.
Local SEO
Making a good impression on mobile devices and local search is a long-term strategy regardless of the number of places you’ve got. We can help you get in the right place on the map.
Google My Business
This is an area local businesses frequently overlook in the process of optimizing. There are a variety of methods you can take to improve your GMB listing, and get your business into the 3 pack more often.
Content Idea
Pear will assist you in developing content ideas and creating plans for content even if your team is the one who writes the content. This will help align your SEO keywords and other related topics to your content.
Content Development
Do you have trouble creating or create content? Pear is able to assist you in creating the content, and even create special content like whitepapers, ebooks and other forms of interactive content.
Speed Improvements to the Site
The latest Google algorithm updates put a heavier emphasis on site and speed of loading and other essential web statistics. Our developers can complete all the technical tasks required to make your site load lightning-fast on mobile and desktop.
Technical SEO
Many agencies with an SEO department will glaze over the technical aspects of your ranking problems. However at Pear, we specialize in technical SEO fixes. This is often the reason why your site isn’t ranking properly.
On-Page Optimization
There are seven key aspects of the site that we’ll need to optimize for, and we have all the tools necessary to assess the quality of the page . Our preferred WordPress SEO optimization plugin is RankMath. But we also have many other options we enjoy as well.
“Rotating Restoration”
Did your website rank very well, and then suddenly, you lost all your highest Google rankings? This is an important distinction for Pear and the reason why many businesses have turned with us to help them restore rankings after a redesign or a change in domain or any other issue.
How Long Does it Take for SEO to Show Results?
We have collected over 10 years of SEO results from clients to give you an approximation of how long SEO can take before showing results in organic traffic and keyword rankings.
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Typical 6-Month SEO Process
2024
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Keyword Research An extensive document containing the keywords your domain already ranks for, competitive keyword analysis, SEO Value analysis and keyword structure for products and services.
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Technical Audit A deep crawl of your site to uncover any technical issues such as server errors, core web vitals, redirect loops and more.
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Content NLP Analysis An analysis of your existing page content using Natural Language Processing to evaluate entities.
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Content Gap Analysis A list of content that will need to be developed to improve existing keyword rankings, or to build new keyword rankings.
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Link Analysis Using various tools to determine the health of your inbound links, as well as looking at what your competitors have for valuable links.
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Technical Clean Up Using the technical analysis to fix any glaring errors and get the site health to a positive score.
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Existing Content Optimization Optimizing existing content with NLP analysis and updating schema, tagging, and more.
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New Content Development Executing and developing new content based on the Content Gap Analysis report.
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New Link Development Executing and developing new links based on the Link Analysis report.
30 Days
60 Days
90 Days
120 Days
180 Days
Read more about the SEO Process.
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