Pear Analytics Resources
Marketing Study 15th April’16
How SMBs Are Using Social Media
In a new study published by MarketingProfs: “How SMBs Are Using Social Media”, data was presented to show how many small to mid size businesses are already using social media platforms or plan to use social media platforms as part of their marketing efforts sometime this year. 10% of the SMBs that do not currently use social media plan to start using it sometime this year while 35% of the SMBs currently using social media say that they post to their social media once a week, on average. The report was based on data from a survey of 352 SMBs located the United States with 1-500 employees.