Pear Analytics Resources

Marketing Study 21st October’21

Bazaarvoice surveyed over 5,000 customers across the world to learn more about their holiday shopping plans in the post-COVID era. The majority of the customers agreed that they currently shop online more than ever before. They include:

  • Mexico (70%)
  • United States (62%)
  • Canada (59%)
  • United Kingdom (58%)
  • Australia (47%)
  • France (41%)
  • Germany (32%)

 

Overall, 49% of shoppers claim they are shopping online more now than they were before COVID.

how COVID-19 affected online shopping